An Icon Re-Imagined: Motorola Mobility Unveils the New Motorola RAZR™ in the Middle East

Impossibly Thin Smartphone Set to Seduce the Middle East with Stunning Design and Head-Turning Innovation

Middle Eastern smartphone users can now fulfill their design desires as Motorola Mobility today unveils the new jaw-dropping Motorola RAZR™, a stunning re-imagining of the iconic RAZR brand. Thinner, faster, stronger, smarter, and more seductive than ever, the new Motorola RAZR is ultra-thin and lightweight, combining alluring curves with mind-blowing power.

 

“With the new Motorola RAZR we have re-imagined an icon. The Middle East is at the vanguard of design where fashionable customers itch to stay ahead of the latest trends and the new Motorola RAZR is a case of perfect smartphone, perfect place, perfect time,” said Spiros Nikolakopoulos, vice president for international retail distribution, Motorola Mobility, during today’s Motorola RAZR Middle East launch in Dubai. 

 

 “Consumers in this region get head-turning design, and an impossibly thin smartphone that they will want to show off to their friends. It’s the most captivating Android™ smartphone on the hot Middle Eastern scene and I’m confident our savvy Middle Eastern customers will flock to stores to be the first to get their hands on it. It’s thinner than their friend’s smartphone, better looking, and packed with amazing features to empower life and entertain,” continued Nikolakopoulos.

 

Motorola RAZR boasts a gorgeous sculpted, glass screen, diamond-cut aluminum accents, and a hyper-vibrant 4.3-inch Super AMOLED Advanced display for incredible vivid images. It also sports KEVLAR® fiber (yes, that KEVLAR) and Corning® Gorilla® Glass to help the screen stand up to scratches and scrapes. And every part of the Motorola RAZR is protected by a splash-guard coating, which even extends to the electrical boards inside. 

 

Motorola RAZR is beautiful on the inside too, with 1GB of RAM and a dual-core 1.2GHz processor and Android™ 2.3.5, enabling a lightning-fast user interface and the power to multi-task like never before. 

 

You can rock your playlists while checking email, breeze through photos - all at the same time, without delay. Motorola RAZR comes preloaded with the Motorola MotoCast™ app1, giving the power to stream or download content from a home or work computer straight to the device so your personal content is always within reach. Watch movies on a screen that sports a wider range of colors than most LCD HDTVs. And when tired of watching (as if), use the cinematic-quality front-facing 720p HD video camera and 8-megapixel rear-facing camera with even sharper 1080p HD video capture to create your own movies - all with image-stabilization technology to turn your life into art without breaking a sweat. 

 

Work Smart, Not Hard 

Motorola RAZR features government-grade encryption which protects your email, contacts and calendar so you are business ready. Even your strict IT manager will be impressed. Preloaded apps include Smart Actions, which lets you automate everyday tasks and enable better battery life. Smart Actions can turn down the ringer when you step into work, change the Bluetooth and GPS settings when you get home to save battery, or send a text to someone if you miss their call — letting you focus more on what’s actually important. 

 

Accessories that bring a whole new universe to life

We’ve got the tools and toys to turn the world’s most seductive smartphone into a mobile cloud computing powerhouse, an HD media hub, and a navigation device (not to mention a killer stereo system).

 

The device is powerful enough on its own but when combined with Motorola’s accessories, it becomes a multi-purposing revelation.

 

With the Motorola RAZR Work and Play kit, users can plug the device into the HD Multimedia Station to connect to HDTV, speakers and other peripherals for large-screen entertainment. Sit back and use the included keyboard and mouse with Bluetooth technology to make the most of Motorola’s revolutionary webtop application, giving you the power to edit documents and browse the Web with a full Firefox browser.  The new Smart Controller lets you take control of content on the big screen, all while keeping your calls within reach when your phone is docked. 

 

Out and about? Why not use the new sleek and lightweight Motorola Lapdock 500 Pro with a built-in keyboard and 14” HD resolution screen, Lapdock 500 Pro looks like a slim laptop, but only comes to life when you dock your RAZR. Watch movies, edit documents, video chat with the built-in webcam and browse the web with the full Firefox browser.  Need something smaller? The Motorola Lapdock 100 gives you all the same cloud computing capability but in a smaller and more compact size with its 10.1" screen.  You’ll have the brains, brawn and beauty to make the impossible possible.

 

Availability

Motorola RAZR is coming to the Middle East from November 2011.