Zain Introduces the New BlackBerry 8800 smartphone in Jordan

Zain, part of the Mobile Telecommunications Company (MTC), Emitac Mobile Solutions (EMS), Dubai and Research In Motion (RIM) (Nasdaq: RIMM; TSX: RIM) introduced the new BlackBerry ® 8800 smartphone in Jordan this month. The new, elegant device includes a full, highly tactical QWERTY keyboard with a range of new features including built-in GPS, a multi-media player and an expandable memory slot. The large, high resolution screen, with its automatic light sensing technology, makes applications and attachments a pleasure to view. The handset's intuitive trackball navigation system helps users easily scroll, select menu items and navigate applications and Web pages.

The built-in GPS works with BlackBerry Maps and a range of location based applications and services to make it easy for users to find addresses, shops and businesses, track locations and get both visual routes as well as step-by-step driving directions. The BlackBerry 8800 is also supported by the latest in mobile applications for the BlackBerry platform so business-critical information can be accessed on the move.

The new BlackBerry 8800 smartphone can access up to 11 supported personal and corporate email accounts (with support for attachment viewing) and work with many popular Instant Messaging services. Zain formally introduced the BlackBerry service in Jordan for the first time last February.

EMS CEO Babar Khan said that the "launch of the BlackBerry® 8800 is another first by Zain one of the most progressive operators in the region, this new feature rich device will help Zain promote the BlackBerry solution more effectively and also provide the customers an improved experience, EMS stands committed to the expansion of the BlackBerry solution in the region and will continue to support Zain in launching the latest BlackBerry devices in Jordon". Research In Motion's vice president and managing director for EMEA, Charmaine Eggberry, added that "the BlackBerry 8800 is a powerful yet stylish smartphone that will prove popular with enterprise users who input lots of data thanks to the full QWERTY keyboard.

The launch of the BlackBerry 8800 from Zain ensures the growing number of BlackBerry users in Jordan have even more choice in selecting the smartphone that meets their exact needs". Zain's senior Data Manager said that "Zain, the biggest mobile operator in Jordan, is committed to providing the latest, up to date, service for its customers who reached just over two million. With the evolving needs of today's daily life, the service offers mobile professional in Jordan with a secure wireless access to email, phone, Internet, text messaging, organizer and corporate data applications and the ability to connect with their clients, colleagues and office while on the go".

 

July 1,2007