Latest News

Mobilk.net offered in
العربية

O2 has offered free gym pass

2010-03-01 - 01:33 GMT


O2 has offered free gym pass

O2 has launched a mobile marketing campaign in conjunction with Fitness First, offering free gym memberships for five days and a personal training session.

Customers that opted-in to mobile marketing and live in postcodes three miles from a Fitness First gym will receive text messages about the offer.

The demographic is also narrowed down further by customer profile to include those aged between 18 to 35 interested in health, well-being and sports.

O2 Media managing director Shaun Gregory (pictured) said: "Mobile has long talked about the power of relevancy, targeting and location-based campaigns. O2 Media has, with Fitness First, delivered a campaign that ticks every box for the aspiring media planner.

"Through putting the customer at the heart of our thinking, we’re able to offer truly unique media offerings that break new ground and drive market leading response rates."

Fitness First UK marketing manager Sophie Lawler-Hall said: "Using this highly targeted medium is helping ensure maximum campaign effectiveness, proving mobile to be one of our most successful acquisition tools to date. We are delighted that so many O2 customers have already taken up the offer."

 







    Related News


Phones & Tablets

Telefónica O2 Germany is to buy Telecom Italia's German subsidiary Hansenet for €900 million (£807m). ..


Phones & Tablets

O2 bows to pressure from dealers to grant upfront payments as part of revenue share to cover kit subsidies O2 has bowed to dealer pressure to offer..


Phones & Tablets

Carphone Warehouse's airtime distribution division HSC has been invited by O2 to put dealers forward for the new 'O2 Approved' scheme...

   Comments

Phones & Tablets
Latest News

    News Phones & Tablets


O2 is to expand the service by including broadband and the ability to add DDI numbers to its Mobile Landline service O2 is to expand its Joined Up service next year by including broadband and the ability to add DDI numbers to Mobile Landline. From January, O2 will update its Mobile Landline..






    New Phones


Galaxy Tab S7
Samsung
Mystic Black, Mystic Bronze,
Dual : 13



© 2024 Mobilk.net All rights reserved.
© 2024 Mobilk.net All rights reserved.
Powered By DevelopWay